Custom Mascara Boxes Wholesale

Make educated choices after knowing what attracts customers when manufacturing custom mascara boxes

Designing customized packaging is not as simple and easy as they make it sound. The first thing that you have to avoid is a simple basic box, but it is also more than that. The packaging you design for your product plays more role than just being protective packaging for your product. When you talk about custom mascara boxes, women are looking for something more fancy and luxurious than regular basic stuff. Which is why it is important to keep the target audience in mind when you design the packaging for your make up brand. If you are unable to catch the eye of your customers with the packaging alone, then it is time to make some differences.

Fancy or minimal custom mascara boxes

Trends in the cosmetic packaging business are always changing. Once, there was the trend of luxurious and fancy boxes, then people started to prefer minimalist packaging. After some time, the luxury packaging trend made a come-back. But that wouldn’t matter as long as you are maintaining the quality, because quality is the actual importance factor when it comes to choosing fancy or simple. If you choose low-quality mascara boxes, it will give the impression of low-quality product being used and no one will want to buy that. When you sit down to design custom mascara boxes, you have to choose something vibrant and loud. When compared to fancy boxes, it is always better to go minimal and stylish. Another biggest benefit of going minimal is that it proves to be affordable. You don’t spend much time on printing and customization of the box.

Mistakes to avoid when designing mascara packaging

Most of the times you think you are doing your best and putting out the best but it is not perfect. There can be some flaws in the packaging design if you fail to follow some basic rules. When you design custom mascara boxes in wholesales, there are some mistakes that have to be avoided.  

Be minimal

·        If you aim for your design to be simple and minimal, make sure to not make it boring. Customers need to feel excited about the mascara in the box that is beautifully and elegantly packed.

Make each product stand out

·        If you are selling different types of mascaras, don’t put them in similar looking packaging. In order for each product to stand out, you must change the patterns and colors on the mascara boxes.

Don’t over complicate

·        Never give in to a complicated design. If your design is too complicated for the customer, they won’t get the message you’re trying to deliver which can be a negative impact.

Never compromise on quality

·        Don’t compromise on quality just to save a little money. In long term investment, it is always best to choose high-quality material that can impress your customers and send the best result.

Money spent of mascara packaging

If you have managed to draw customers, then it wouldn’t matter if you chose a high-quality option or a relatively cheap one. Some brands are able to kick-off their design by choosing budget-friendly options. Some can’t even get their desired packaging after spending thousands of dollars on it. So the right packaging design isn’t about the money you spend, but your creativity and fineness.